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Mum has winning idea!
  • Mum has winning idea!

  • Find out how one mum turned her clever design into an award-winning one

Birmingham-based mum Keira O'Mara was one of the many mums who found breastfeeding in public a stressful experience after she had her son Sam (now 2). Rather than accept the situation Keira set about developing a new product, the Mamascarf, which allows mums to breastfeed discreetly, comfortably and without the need for a cushion. You wrap it around you and your hungry baby so you can feed in public while maintaining privacy. It's both stylish and practical and already has celebrity fans in the shape of yummy mummies Mel C and Leah Wood.
The Mamascarf costs £17.99, is made of washable 100% cotton, and is available from www.mamascarf.co.uk

As Keira turned her business idea into reality she gained valuable support through online network mumsclub.co.uk. She's pictured above, with Sam, receiving her award after being named the mumsclub 2009 PR challenge winner.

To follow in Keira's footsteps and help create your own winning business visit mumsclub.co.uk for free advice and unwavering support from other mums!

 


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